Making groceries joyful

Flashfood is on a mission to solve the food waste problem by offering retailers and shoppers a simple and affordable way to eat - feeding families, not landfills. They needed a fresh new brand that reflects their excitement and passion, centering around joy. During my time in-house at Flashfood, I was tasked with bringing the new visual identity to life through various brand touchpoints, including a relaunch hero video, product update teasers and more!

Scope: Animation, Graphic Design